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Beschermers Van De Aarde
Project type
Website, paid media campaign
Date
March 2025
Local
Belgium, Indonesia and Brazil
The Problem
Beschermer Van de Aarde is an NGO focused on ocean protection, recycling, deforestation prevention, and early childhood education. They wanted to increase their presence in their home country, Belgium, and establish a presence in two specific countries: Indonesia and Brazil.
The Solution
All advertising platforms, pages, profiles, and websites were configured for the company. A website was created with a donation section.
Advertising platforms were tailored to specific activities (NGO) and targeted to specific countries, complying with current laws.
Google Analytics strictly measured traffic originating from the target countries.
Results
In addition to the platforms being 100% functional and the company having complete control, the campaigns generated over 35 million website visits in 45 days, over 250 donations through the website, and over 12,000 leads through the website's contact form.
The campaigns surpassed 120 million impressions and 2 million clicks.
